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Associate Editor, Audience Engagement at TIME

TIME Asia logo

Title
Associate Editor, Audience Engagement

Location

Hong Kong

Job Type & Duration
Full-time

Background
TIME is a global multimedia brand with an audience of more than 70 million worldwide, including TIME magazine, TIME.com and other TIME digital platforms. TIME.com draws more than 50 million unique visitors a month and leads the mobile app space with more than 6 million total app downloads across all mobile platforms. TIME has more than 19 million social media followers on various social media platforms. 

Roles & Responsibilites
TIME is seeking an editor to help oversee its social media presence, SEO strategy, newsletter production and audience growth. This role would be responsible for growing and engaging TIME’s digital audience.

The editor will collaborate with writers and editors. Daily responsibilities will include packaging posts for social channels, using data analytics to develop new strategies and engaging the newsroom in best audience strategy practices. Candidates are expected to be able to lead conversations around audience strategy and digital growth.

Responsibilities:
  • Manage and post to TIME’s Facebook, Twitter, LINE, Tumblr, Instagram, Pinterest and other social media accounts
  • Assist news editors in assigning stories and writing headlines for TIME’s audience on social media
  • Identify emerging trends, networks and ideas in the social media world
  • Follow breaking news and collaborate with news editors to promote stories
  • Develop TIME's voice and posting strategy based on short- and long-term data analysis and editorial goals
  • Train writers and editors on social media and SEO best practices
  • Grow TIME’s newsletter audience through editorial best practices and subscriber campaigns 
  • Develop social media strategy for TIME’s biggest franchises and projects
  • Work with TIME's art and photo departments to choose imagery that drives interest

Prerequisites
Experience:
The ideal candidate will have a journalism background and at least one year of professional experience in online journalism, preferably with branded social media accounts. S/he should be aware of digital media trends, able to multi-task in a fast-paced environment, comfortable working collaboratively and eager to learn.

Ideal Qualifications:
  • Strong news judgment
  • Ability to multi-task and meet deadlines
  • Excellent understanding of how to grow a digital audience
  • Mastery of writing catchy copy with meticulous attention to detail
  • An interest in developing platforms and new trends in social media
  • Understanding of social media and SEO best practices
  • Familiarity with optimizing newsletters and growing subscriptions
  • Proficiency with content management systems, HTML and Photoshop

Compensation & Benefits
Based on prior experience and industry standards. 

Application Deadline
Till position is filled.
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  • Home
  • About
  • Opportunities
    • Design & Planning
    • Journalism & Content Writing
    • Arts & Sports
    • Social Impact & Research
    • Tech & Innovation
    • Leadership & Communication
  • For Employers
  • #OneofUs Blog
  • Get in Touch
  • Media
  • Join Us